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We Grew Three Sizes This Year! A Brunette Games 2019 Recap

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The Brunette Games crew, from L to R: Anthony Valterra, Lisa Brunette, and Dexter Woltman.

At this time last year, I'd taken my first steps toward going beyond the solo act by engaging with a few project-based contractors, but I soon discovered that wasn't enough. There was opportunity to build Brunette Games into the dream team I'd always envisioned: A collaborative cabal of casual game scribes delivering the best narrative in the business.

Brunette Games has now tripled in size, with three full-time staff members:

  • Anthony Valterra, an industry vet who steered flagship brands such as Dungeons & Dragons and Avalon Hill for Wizards of the Coast. His publishing company also released the only roleplaying game guide governing the romantic lives of D&D characters, The Book of Erotic Fantasy. His thirty-year career in brand and grant management makes him ideal in his role as business director, and we've been grateful to get his seasoned perspective and writing chops on unannounced projects for Jam City, Daily Magic Productions, G5 Entertainment, Tuyoo, and Super Gaming. He's also contributed to our work on a new game app set to release in 2020, Tiles & Tales for Helsinki-based Kuuhubb, and Jam City's 2019 game Vineyard Valley. Some of you already know he's my husband in real life, too, making Brunette Games truly a family business.
  • Dexter Woltman, who, though new to the industry, is cut from the same cloth as the rest of us. As one of my original contractors, he's now put in a year with Brunette Games, and sometimes we think he gets us better than we get ourselves. Dexter is lead writer/designer on the top-performing Redemption Games title Sweet Escapes, and in his spare time, he's also written his first interactive novel for an unannounced new mobile app and designed and written for a new franchise title to release in 2020. A superb team player, he's also contributed to our work on numerous games for clients Kuuhubb, Jam City, G5 Entertainment, Tuyoo, Super Gaming, Storm8, Belka Games, and Cherrypick Games, just to name a few!
  • Lisa Brunette, intrepid owner and leader of Brunette Games. My focus this past year has been on taking the skills I honed on industry-dominating titles Matchington Mansion, Lily's Garden, and Choices, plus the five years I spent at the narrative helm at Big Fish, and transferring them to my team so that we have a group expertise not dependent on any one of us. Our collaborative process ensures clients an above-average narrative product, and I'm confident we'll see many more hit games in the coming year as a result.

In addition to the core three, we've got two others on the Bru Crew, both voice-over actors. Cammie Middleton records voiceover work for TV, film, and games out of her L.A. studio, while also playing lead roles in both film and stage productions, including appearances in the Golden Key award-winning "Rochester 1996," to rave reviews. Andy Mack is a longtime video-game voice actor whose work has been showcased at E3, Gamescon, GameInformer, and elsewhere and includes 2019's The Amazing Fantastics and Postal 4. They've both recorded for an unannounced Jam City title to release in 2020.

It's been a whirlwind year of success, but not without its struggle. As a small business owner, I can tell you that running a business from scratch is one of the hardest things I've ever done... from providing employee benefits such as health care to grappling with decisions like liability insurance to handling the complexity of a remote client network spanning the globe. Whether it's working over the July 4th holiday on a rush job (which we did) or getting up for 6 am calls with clients in an opposite time zone (which we do regularly), you have to be willing to go the extra mile. I'm proud to say everyone on this team is, and we have the game credits to prove it. That makes the struggle so worth it!

In 2019, Brunette Games worked with a total of 12 different clients to release three new games and produce new content for three existing games. We've also been working on 10 other games still in development. 

Here's a list of our 2019 new releases:

  • Lily's Garden, for Tactile Entertainment - narrative design, concept origination and character consulting, intro storyboard
  • Sweet Escapes, for Redemption Games - intro storyboard, narrative design, scriptwriting
  • Vineyard Valley, for Jam City - general consulting

We delivered new content for the following games:

  • Survivors: The Quest, for G5 Entertainment - narrative design, scriptwriting
  • Homicide Squad: Hidden Crimes, also for G5 Entertainment - narrative design, scriptwriting, editing
  • Sweet Escapes - narrative design, scriptwriting

And finally, we're working with the following clients on unannounced projects in various stages of development:

  • Graphite Lab
  • Daily Magic Productions
  • Storm8
  • Belka Games
  • Jam City
  • Tuyoo
  • Super Gaming
  • G5 Entertainment
  • Kuuhubb
  • Cherrypick Games

Looking ahead, we're excited about the opportunities for us in 2020 both close to home and far away. Our projects gel best when we can kick off the teamwork in person, which we were able to do this year right here in St. Louis with Graphite Lab, in Helsinki with Kuuhubb, and in L.A. with Jam City. Not every client has the budget for an onsite, but we look forward to seeing you at the Game Developers Conference in March and perhaps at other venues later on.

We wish you a prosperous 2020 filled with creativity, imagination, and great game stories!


The Brunette Games Writers' Room

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One of the distinguishing features of working with Brunette Games is that you're not trusting your precious game story to some isolated, solitary freelancer but rather a team of highly trained professionals who work together to deliver narrative design and writing that consistently out-performs other games on the market.

Two of us on the team came to game design from backgrounds in traditional publishing. The convention in book publishing and journalism is for all writing to go through a series of checks and balances before it's ever put out to the public for consumption. The process looks like this:

  1. The writer, sometimes working in a team with other writers and editors, outlines the concept for the work.
  2. A developmental editor provides feedback to the writer on the overall theme, setting, story arc, characters, and the structure of the work.
  3. The writer goes through the draft stage, writing and then revising, with the feedback of the developmental editor.
  4. Once the writing content is pretty well locked down, it still gets two more passes. The first is from a copyeditor, who tinkers with sentence structure and might punch up lines for more humor or drama or both.
  5. Finally, the work gets a final proofreading pass to clear away any typos or errors in grammar and style.

Game writing has not traditionally received anywhere near this much scrutiny, and that's part of why the writing in games has often had a bad rap. The other reason is that game text has often been written by game designers, artists, programmers, and others who usually have zero training as writers.

At Brunette Games, we apply the standards of traditional publishing to our game projects. Whether one of us writes a scene or we draft the scene as co-writers, the text also receives several rounds of feedback and review. What goes to the client is a highly polished product. No one's text gets to the client without review.

Borrowing heavily from TV and film, we work as a "writers' room." We discuss and try out characterizations, scenarios, and dialogue, tapping the team brain. We conduct what's known in Hollywood as a "table read," each of us taking a character and reading out the script aloud to listen, critique, make adjustments, and finely hone the text.

We're also experienced specialists in both writing as a professional skill and specifically game writing and design as that unique practice combining the right-brain creativity of fictional world creation and the left-brain activity of integrating that world with the primary mission of gameplay.

When Lisa Brunette entered the game industry more than a decade ago, she brought an editorial acumen honed as a journalist, published fiction writer, and professor of writing to all the games she's touched. But she also approached every game as a player first, crafting her stories in service to the game. She believes this is why she's had so many successful games to her credit, and that same spirit is why the Brunette Games team continues to rack up successes.